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Data Analyst & Writer – Audience Engagement
Job Description
Versatile data analyst and writer who uses data insights to shape editorial direction and drive audience engagement across digital platforms
What you will be doing?
- Analyze audience behavior, traffic trends, and engagement data to translate complex data into clear insights and recommendations
- Write and edit compelling stories, listicles, and feature pieces that align with audience interests and editorial goals
- Leverage audience segmentation and data storytelling to boost engagement across web and social platforms
Who You Are
- Bachelor's degree in data analytics, communications, journalism, or a related field
- 3-5 years of experience in data analytics and content creation within a digital media or publishing environment
- Advanced proficiency in Excel, Google Sheets, SQL, and Google Analytics 4, with strong writing and editing skills
Hiring Process
- Send CV and cover letter to businessdayhr@businessday.ng
Empowering individuals and businesses with the tools to harness data, drive innovation, and achieve excellence in a digital world.
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